Television LMAs
Article Abstract:
The FCC wants additional information on television stations' local marketing agreements, or LMAs, in order to make attribution decisions and establish grandfathering procedures for existing LMAs. LMAs are time brokerage contracts used to sell commercial broadcast time. The FCC wants to attribute part of the brokered time towards licensees' multiple ownership time limits, but requires additional information to develop a comprehensive policy. The additional information requirements, submission guidelines, and other issues are also discussed.
Publication Name: Broadcasting and the Law
Subject: Mass communications
ISSN: 0161-5823
Year: 1997
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Justice department anti-trust analysis: radio acquisitions, LMAs and JSAs
Article Abstract:
The US Justice Department and Federal Trade Commission's antitrust policy on radio acquisitions is intended to be more binding and may require more restrictive modifications. The Justice Dept is also concerned that joint selling arrangements and time brokerage agreements could raise issues concerning Section 1 of the Sherman Act and may warrant further investigation. The Justice Dept does not intend to punish broadcasters who are not yet aware of the department's new position.
Publication Name: Broadcasting and the Law
Subject: Mass communications
ISSN: 0161-5823
Year: 1996
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Antitrust analysis: LMAs and JSAs
Article Abstract:
The Dept of Justice (DOJ) mistakenly believes the broadcasters' use of Local Marketing Agreements (LMAs) may violate antitrust laws by transferring beneficial ownership prematurely. Given the FCC's approval of LMAs and DOJ's prior approval of some LMA transactions, the DOJ's stand against LMAs is puzzling and misguided. DOJ also apparently believes joint sales agreements may violate antitrust laws as well.
Publication Name: Broadcasting and the Law
Subject: Mass communications
ISSN: 0161-5823
Year: 1996
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