Two forecasters say the growth in industry revenue will slow moderately in the year to come
Article Abstract:
Robert J. Coen of Universal McCann and John Perriss of Zenith Media both presented reports on advertising industry revenue growth forecasts for 2001 at the New York City 2000 UBS Warburg Media Conference. After record results in 2000, both forecasters see the forecasted growth slowdown to be a result of an overall slowing in the US economy.
Publication Name: The New York Times
Subject: News, opinion and commentary
ISSN: 0362-4331
Year: 2000
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As agency executives gather for their yearly conference, one industry is conspicuously scarce
Article Abstract:
At this year's conference of the American Association of Advertising Agencies, the media industry is noticeably absent, and attendance is down significantly, reflecting the economic downturn. Ad agencies are seeing rough business conditions, particularly in San Francisco and Boston. New officers elected for 2001-2002 include Brendan Ryan as chairman.
Publication Name: The New York Times
Subject: News, opinion and commentary
ISSN: 0362-4331
Year: 2001
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