Rich pickings

Article Abstract:

Australia's wine exports are booming, as shipments of wine may reach the billion-dollar mark in 1999. The announcement of the target by Ian Sutton, Australian Winemakers' Federation chief executive, received criticism from industry and its analysts who disagreed with the forecast. The success is attributed to the rise of makers and a heavy investment in processing plants.

Economic aspects, Cover Story, Exports

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Mitchelton's formula for value

Article Abstract:

Paul van der Lee, head of Mitchelton winery, has envisioned a 30-year program of growth for the Australian wine industry. He plans to increase exports so that, by 2025, Australia will dominate the premium wine sector. Under van der Lee's guidance, Mitchelton offers a variety of wines that cost as little as $14.00 and can improve in quality for up to 15 years.

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Present at the creation of an icon

Article Abstract:

Orlando Wines has introduced their Centenary Hill Shiraz to compete with the top wines of Barossa Valley. The first release, from the 1994 vintage, sells for fifty dollars a bottle and is included in this month's Bulletin Wine Club Selection.

Australia, Product introduction, Product Announcement, Wine and wine making, Wine making

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