Virgin Mobile set to ring up Canada
Article Abstract:
British telecom company Virgin Mobile is introducing a new edgy marketing to target young wireless customers in Canada. The details of the new marketing strategy named as 'boring big boys' and the company's venture to the Canada market are discussed.
Publication Name: Globe & Mail (Toronto, Canada)
Subject: News, opinion and commentary
ISSN: 0319-0714
Year: 2005
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Why talk's not cheap
Article Abstract:
A study conducted to analyze the comparative cellphone prices offered for entry level plans in Canada and United States is presented.
Publication Name: Globe & Mail (Toronto, Canada)
Subject: News, opinion and commentary
ISSN: 0319-0714
Year: 2006
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