Provacateurs fueled for growth

Article Abstract:

Italy-based Diesel is one of the most forward-looking store firms worldwide in terms of store and merchanside design. The company's new superstore in New York, NY, features a streamlined storefront with huge block letter signage, a yellow wrap desk with built-in cash registers, a 'denim bar' displaying pants, and a hemispheric window on the floor of the men's department that overlooks the floor below. The store is filled with culturally hip graphics, drawing on the irony, androgyny, and allusion that are hallmarks of the so-called Generation X.

Apparel & Shoe Stores, Clothing and Clothing Accessories Stores, Engineering services, APPAREL AND ACCESSORY STORES, Showcase, Partition, Shelving, and Locker Manufacturing, Custom Store Fixtures, Industrial Designers, Industrial Design Services, Partitions and fixtures, except wood, Appreciation, Design and construction, Clothing stores, Custom design, Store fixtures, Diesel S.p.A.

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Food by design at Harvey Nichols

Article Abstract:

London's Harvey Nichols department store is very attentive to aesthetics in its food-selling operations. The store's fifth floor, with its Food Market and Wine Cellar and Fifth Floor Restaurant, is devoted entirely to food sales. The floor has a modern, witty, upbeat architectural ambiance. Harvey Nichols' most emphatic food-selling design statement is private-label packaging created by Michael Nash Associates.

Grocery Stores, Supermarkets and Other Grocery (except Convenience) Stores, Department Stores, Drinking places, Drinking Places (Alcoholic Beverages), Eating places, Food Services and Drinking Places, Marketing, Bars, saloons, etc., Bars (Drinking establishments), Restaurants, Groceries, Harvey Nichols and Company Ltd.

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