Shedding light o'er the globe
Article Abstract:
ERCO's committment to good design and moral business are noticeably rare in today's marketplace, and so is ERCO's success at becoming of the most recognized creators of contemporary lighting. The company refuses to see its products as commodities, contrasting its artistic approach to advertising to the makers of coffee makers, who use design as a sales tool. ERCO's management believes that a company should decide what it fo best, and offer its customers the best of that, regardless of how the market changes.
Publication Name: Graphis
Subject: Publishing industry
ISSN: 0017-3452
Year: 1995
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The British are coming! The British are coming!
Article Abstract:
UK designers have become leaders in fashion, graphic design, fine art and the applied arts. Several UK designers producer their own work or have their works produced in factories which have artisans and machinery. These designers also market and sell their own products. These designer/entrepreneurs are in such an abundance in the UK that they are staying at home rather than moving to a more conducive environment.
Publication Name: Graphis
Subject: Publishing industry
ISSN: 0017-3452
Year: 1998
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Ingo Maurer: the universal language of light
Article Abstract:
This article focuses on the life of lighting designer Ingo Maurer and his design practice in Munich.
Publication Name: Graphis
Subject: Publishing industry
ISSN: 0017-3452
Year: 1999
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