UK: DOT.COM SUFFIX SEEN AS NEGATIVE

Article Abstract:

Bearish sentiment towards Internet firms, has led to a number of companies deciding to drop the dot.com suffix from their company name, because of the perceived 'negative connotations' it is believed to carry. Jeremy Davies, managing director of the digital brand consultancy digital@jwz revealed that dot.com fever seemed to be declining, and that the dot.com suffix now appeared to stand for companies never making money and making people redundant. In place of 'dot.com' new phrases have come into fashion like 'dot bombs', which stands for Internet companies going into receivership and 'clicks and bricks', to represent companies that are doing well.

Public affairs, Online information services

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UK: MOTHERCARE RELAUNCHES WEBSITE

Article Abstract:

UK-based childrenswear retailer, Mothercare, relaunched its Internet site on 1 September 2000, backed with a nine-month, GB[pound] 2mn advertising campaign. Mothercare.com enters a market congested with parenting and baby sites targeting the 750,000 pregnancies that occur every year in the UK. Mothercare has been struggling amid competition from leading supermarkets, along with Marks & Spencer and Gap, and its new site is totally transactional, featuring a chat room and facilities to entertain youngsters during the holidays.

Product introduction, Advertising Activity, Campaign Launched, Children's and infants' wear stores, Children's & Infants' Wear Stores, Children's and Infants' Clothing Stores, Retail industry, Retail trade, Marketing, Brief Article, Children's clothing industry, Clothing stores, Children's clothing stores, Mothercare Ltd.

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Dot.com crisis? It's so last season

Article Abstract:

It is important to be realistic about the internet's capabilities, according to vogue.com founder Abigail Chisman, who is now editor-in-chief of Conde Nast Online. She believes that vogue.com offers people things they cannot get from Vogue magazine.

Periodical Publishers, Women's Periodicals, Periodicals, Publishing industry, Officials and employees, Interview, Women's magazines, Chisman, Abigail, Conde Nast Online

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