Great big empire
Article Abstract:
In just ten years Callaway Golf Co has become the most successful golf club maker in history, going from $5 million in sales in 1988 to $842.9 million in 1997. Its Big Bertha driver with its oversized head dominates the driver market and irons are becoming just as popular.
Publication Name: Golf Magazine
Subject: Sports and fitness
ISSN: 1056-5493
Year: 1998
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The goldmine in your basement
Article Abstract:
Issues are presented concerning the value of unwanted golf clubs. The online auction service offered by Golfclubexchange.com, which was established in May 1997 and which deals only with golf equipment, is discussed.
Publication Name: Golf Magazine
Subject: Sports and fitness
ISSN: 1056-5493
Year: 2000
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Sound effects
Article Abstract:
A golfer's perception of how well a ball was hit is influenced by the sound made. Manufacturers have used software and technology to come up with new clubs that produce "sound-enhancing" results.
Publication Name: Golf Magazine
Subject: Sports and fitness
ISSN: 1056-5493
Year: 2001
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