The people's choice

Article Abstract:

A study into the attitudes of customers, for the UK leisure industry, has found they were looking for less time consuming ways of enjoying leisure activities. Leisure organisations need to find ways of reducing time spent by consumers waiting for service or queuing. Brands continued to play an important role for the customers and these could be devloped further by the industry. The study also found old methods of classification of consumers was inappropriate. The Henley Centre carried out the study.

Research, Marketing research, Market research, Public opinion, Market research services, Leisure, Marketing research firms, Henley Centre

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Ballroom blitz

Article Abstract:

The UK nightclub industry is facing increasing competition from themed bars which are able to open for both daytime and nighttime trade. Some offer late night cabaret and remain open until 1am. A number of nightclubs may be able to offer similar services if they are in a suitable location, such as in the town centres. Nightclub operators usually have to make sufficient profits from opening about 20 hours per week. Nightclubs are also being challenged for business by dance venues.

Industry Overview, Leisure industry, Nightclubs

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Pub operators look for fresh concepts

Article Abstract:

Slug and Lettuce is among UK pub operators planning to develop new concepts. The company is seeking inspiration from the US in an effort to differentiate itself from other pub chains, with five new facilities planned in 1999 if the appropriate sites are identified. Allied Domecq is launching the William Whitaker's brand in its community pubs to offer options to suit all tastes. Scottish & Newcastle Retail is focusing on enhancing its carvery concept.

Drinking places, Drinking Places (Alcoholic Beverages), Eating places, Food Services and Drinking Places, Marketing, Restaurants, Allied Domecq PLC, Scottish and Newcastle Retail, Slug and Lettuce

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