Brand ambition
Article Abstract:
Western Australian wine concern Palandri will become a public firm worth A$500 million within five years, according to Chief Executive Darrel Jarvis. He indicates that the firm's largest investment will be in marketing, which produces a return on capital of at least 25%.
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 2001
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Ambition galore for barbecue chain
Article Abstract:
The marketing techniques of Australian company 'Barbecues Galore' are explored. The company's successful expansion into the United States market provides a model for other retailers, it is suggested.
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 2000
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How business chiefs see a new century
Article Abstract:
The views of Australian business leaders on the challenges for the 21st century are presented. Particular emphasis is placed on finding talented employees.
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 1999
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