British Air's new no-frills carrier, Go, to battle its discount rivals
Article Abstract:
British Airways begins a discount service that is being challenged by other no-frills operators. The upstarts came along after deregulation and suspect BA's motives are to curtail competition. There will be a trial later in the year. The new airline is called Go and will not offer hot meals, hot towels or free drinks. BA plans to include new destination cities if the launch is successful. In May Go will fly discount from London to Rome and to Milan; to Copenhagen in June. Its fares are reduced by a minimum of 50% of BA's fares. Flight attendants wear lime green and purple T-shirts with charcoal gray suits, outfits described as "professional but not uptight."
Comment:
New no-frills service introduced starting with destinations of Rome in May and Copenhagen in June
Publication Name: The Wall Street Journal Western Edition
Subject: Business, general
ISSN: 0193-2241
Year: 1998
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British insurer Willis Corroon agrees to takeover
Article Abstract:
Willis Corroon Group PLC has agreed to a takeover by led by Kohlberg Kravis Roberts & Co. (KKR) in a deal worth about $1.4 billion or 851 million pounds sterling. The deal is expected to give the British insurance broker stablility while it finds itself in fierce competition in the market. Analysts believe that the proposed takeover could lead to more consolidation in the insurance market. KKR does believe that its approach to long term investment will help Willis Corroon to capitalize on its strengths and realize its full potential.
Comment:
Willis Corroon Group PLC has agreed to a takeover by led by Kohlberg Kravis Roberts & Co. , UK
Publication Name: The Wall Street Journal Western Edition
Subject: Business, general
ISSN: 0193-2241
Year: 1998
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AMR-British air linkup just keeps circling, circling
Article Abstract:
The alliance between British Airways (BA) and American Airlines has been stuck in regulatory red tape. The slow pace of regulatory approval for the alliance has prevented it from attaining promised cost savings and improvements in customer loyalty. It is believed that other airline alliances have as much as a two-year headstart on the proposed BA-American alliance as a result of the delay in regulatory approval.
Comment:
Alliance between British Airways (BA) and American Airlines has been stuck in regulatory red tape
Publication Name: The Wall Street Journal Western Edition
Subject: Business, general
ISSN: 0193-2241
Year: 1998
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