Innovation and the established organization
Article Abstract:
A company's ability to innovate and introduce new products to market faster than the competition is an important source of long-term competitive advantage. The innovation process in the organizational setting is examined with particular focus on the contribution of individual capability and systematic management process to a company's capacity for innovation, on the relationship between product and process innovation, and on established organizations' apparent lack of motivation to innovate. Evidence indicates that the ability to innovate and its contribution to organizational competitiveness result from both unique individual talent and systematic management process. While commercial history is filled with stories of unmotivated established firms losing out on opportunities to innovate to smaller, newer businesses, the experience of 3M, Honda and other companies illustrate that the capacity to innovate can be institutionalized.
Publication Name: Journal of General Management
Subject: Business, general
ISSN: 0306-3070
Year: 1997
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Stories of the storytelling organization: a postmodern analysis of Disney as "Tamara-land."
Article Abstract:
My purpose is to theorize that Walt Disney enterprises as a storytelling organization in which an active-reactive interplay of premodern, modern, and postmodern discourses occurs. A postmodern analysis of these multiple discourses reveals the marginalized voices and excluded stories of a darker side of the Disney legend. Tamara, a play that is also a discursive metaphor, is used to demonstrate a plurivocal (multiple story interpretation) theory of competing organizational discourses. Subsequent sections address storytelling organizational theory, analyses of official accounts of Disney enterprises, and less well known, even contrary, accounts. The article concludes with implications for postmodern theory and future storytelling research projects. (Reprinted by permission of the publisher.)
Publication Name: Academy of Management Journal
Subject: Business, general
ISSN: 0001-4273
Year: 1995
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The power of stories
Article Abstract:
It is becoming increasingly widely recognized that there is a need for new approaches to organizational communication and development. Sharing stories can be an effective technique for releasing a group's energy and potential. Using a story allows quite sensitive issues to be discussed in a positive, non-threatening way. Furthermore, the learning experience becomes fun, an element that is often lacking with some more formal approaches.
Publication Name: Organisations & People
Subject: Business, general
ISSN: 1350-6269
Year: 1999
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