Let the spending begin: the bug did not bite and the Olympics are nearly here, so the ad industry is tipping a big, big year
Article Abstract:
Media advertising expenditure in Australia is predicted to rise by 9.4% in 2000, compared with a rise of 3.3% in 1999. Advertising agencies have seen a positive start to the year, and are anticipating good growth.
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 2000
User Contributions:
Comment about this article or add new information about this topic:
Salty snacks sales up when the chips are down
Article Abstract:
A report on the state of the market for salty snacks in Australia in 1999 is presented, with focus on the buoyant state of the market and the actions taken by the Australian government to maintain competition.
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 1999
User Contributions:
Comment about this article or add new information about this topic:
- Abstracts: ResMed's global lessons. In the long run, nothing lasts like improvement: the more things change, the more people insist on writing books about it
- Abstracts: The spending squeeze: last year, the big advertisers were wary, but now they are ready to splash out. P&O leaves the 'funship' behind
- Abstracts: The stuff that golf dreams are made of ... hackers of the world unite. Golf online keeps off-course players buying
- Abstracts: Hallmark sends a 'Remember us' card, and hopes for many happy returns; the greeting cards company wants to make customers more aware of the name behind the sentiment
- Abstracts: Money in the middle. Low inflation settles in. Three views on US economy