Using channels constructs to explain dealers' willingness to help manufacturers combat counterfeiting
Article Abstract:
Manufacturers who want their dealers to help stop counterfeiting should cultivate manufacturer-dealer relationships of dependence and satisfaction while working to reduce conflict and control, according to an investigation. Counterfeiting has cost $20 billion in annual sales losses and hundreds of thousands of job losses. Manufacturers rely on dealers' willingness to help with measures such as using package scanners, spotting fakes, and alerting customers. Dealers most satisfied with, or more dependent on, their manufacturers showed more willingness to help stop counterfeiting.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 1993
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Promoting imports from developing countries: a marketing perspective
Article Abstract:
Developing countries stand to benefit from export assistance by their more developed counterparts. The establishment of an import promotion office, such as Norway's Norwegian Import Promotion Office for Products from Developing Countries, has been shown to boost trade from less developed nations. However, continued attempts at international trade liberalization remain the primary tools by which economic development can be achieved by such countries.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 1995
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