When do firms use different types of customer accounting?
Article Abstract:
The implementation of different customer accounting concepts for evaluating customer relation is discussed.
Publisher: Elsevier B.V.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2006
Customer Relations
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2006
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An information processing review of the subjective value of money and prices
Article Abstract:
Consumer preferences and the effects prices and value of money has on preferences are evaluated.
Publisher: Elsevier B.V.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2006
Prices, Influence
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2006
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Leisure motives of eating out in night markets
Article Abstract:
The factors that drive customer leisure spending for restaurant food are evaluated.
Publisher: Elsevier B.V.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2006
Marketing procedures, Restaurants & Food Service, Food Services and Drinking Places, Service industry machinery, not elsewhere classified, Restaurant industry
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2006
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Subjects list: United States, Evaluation, Consumer preferences, Customer relations
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