Community newspapers
Article Abstract:
Statistical data for the community newspaper sector in Canada such as distribution, consumption and exclusive readership are presented. Graphs, charts and tables representing other information such as the Canadian Community Newspapers Association's membership. An industry overview is also provided.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
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Custom - designed marketing
Article Abstract:
Information is presented on the marketing strategy of Maritime Life, CanadaEs foremost individual health and dental insurance provider, which offers 3,500 options to the consumers through its Flexcare program.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
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The Sun'll come out tomorrow
Article Abstract:
A report is presented on how redesigning the Toronto Sun has helped the tabloid in improving readership and facing competition.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
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