Cossette merges Bell teams
Article Abstract:
Cossette Communication Marketing is combining its Bell Canada account teams in Quebec and Ontario, resulting in a single Bell advertising team working out of Montreal and Toronto. Cossette Toronto General Mgr Jay Bertram said the realignment is in response to changes within Bell. He would not disclose who would be on the new account team but clarified that no layoffs would occur from the reorganization. However, Mary Koven, who oversaw the account after the 1998 Bell Ontario win, would be assigned to other projects within the company.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2000
User Contributions:
Comment about this article or add new information about this topic:
Cossette Communication Group
Article Abstract:
Cossette Communication Group is an advertising agency based in Canada that was established in 1972. As of Dec 2000, the company employs a staff of 1,052, and maintains offices in Toronto, Ontario, Vancouver, British Columbia, Halifax, Nova Scotia, and Quebec City, and Montreal, Quebec. The agency has nine active divisions in Canada, including Cossette Communication-Marketing, Grapheme, Optimum Public Relations, Promotion Blitz, Geyser Creation, Impact Research, Cossette Interactive, Proximi-T and Grapheme-Koo.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2000
User Contributions:
Comment about this article or add new information about this topic:
Cossette Communication Group
Article Abstract:
Cossette Communication Group's future growth will come through acquisitions in the US. The Canadian marketing and communications giant is currently holding negotiations with several groups in the US but the talks have not yet reached the letter-of-intent stage. The company reported gross income of C$28.9 million for the quarter ending Dec 31, 2000, up from the C$24 million during the same period in 1999. Net earnings for the quarter reached C$2.4 million, up from the C$2.1 million during the year- ago period.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2001
User Contributions:
Comment about this article or add new information about this topic:
- Abstracts: EU Commission starts legal action against Portugal. BSCH completes Banespa takeover. BSCH to buy Banco de Caracas of Venezuela
- Abstracts: Eatons ad creates high expectations. Sears' marketing future uncertain
- Abstracts: Confusion reigns over job boards. Net merchants luring small refugees. Brand crazy
- Abstracts: McDonald's serves it up to Cossette. Cossette, PJ DDB big winners in '98. Quebec's Metro picks Cossette
- Abstracts: A sweet twist on a tasty tradition. This Bud's for NBers. Saving Rover from rabies