Evolving with the times: Bank of Montreal's current look reflects its new BMO positioning
Article Abstract:
The Bank of Montreal, which wants to be known as BMO, launched a new corporate graphic that includes red in its blue and white logo. The addition of red color is seen as invigorating to the cold blue and white colors.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2003
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A designer who soared
Article Abstract:
A tribute to late Chris Yaneff a graphic designer par excellence is presented. Yaneff passed away on April 30, 2004. He is credited with building corporate identities of many companies.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
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Show me a sign..
Article Abstract:
Valuable tips for designing effective outdoor signs are presented to help businesses advertise their new products or services.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
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