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Article Abstract:
European monetary union will affect pricing which can vary a great deal between members of the European Union (EU). Price variations may persist, but are likely to be reduced. Price differentials within regions are increasing, with supermarkets charging less for ice creams, for example, than gasoline stations do. Regional differences affect pricing, and products may not be the same across Europe. Loyalty programs and other methods may be used to obscure price differentials, but consumers can obtain information from sources such as the Internet. Companies may seek to raise prices where they are lower. The number of suppliers may also drop as companies seek the best suppliers in Europe.
Publication Name: The Economist (UK)
Subject: Business, international
ISSN: 0013-0613
Year: 1998
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Trust or mistrust they euro neighbour?
Article Abstract:
The performance of the European single currency and European monetary union are examined in detail. The currency has dropped in value, and there are economic stresses in the union.
Publication Name: The Economist (UK)
Subject: Business, international
ISSN: 0013-0613
Year: 2001
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There once was an ugly duckling
Article Abstract:
Reasons given for the weakness of the euro currency are examined critically, and markets are seen not to have appreciated the economic fundamentals of Europe.
Publication Name: The Economist (UK)
Subject: Business, international
ISSN: 0013-0613
Year: 2000
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