Faster tempo: Western pop-music publishers set their sights on Asia
Article Abstract:
International record companies are focusing more of their marketing on the burgeoning East Asian demand for pop music. Legitimate sales in East Asia reached $780 million dollars in 1991, are climbing by 30% annually and may double by 1998. Accordingly, Western music stars are touring Asia more often than formerly, though Asians are fondest of local pop stars and light-hearted music. Developing new acts is expensive and competitive, with language differences putting constraints on the marketing of music across borders.
Publication Name: Far Eastern Economic Review
Subject: Business, international
ISSN: 0014-7591
Year: 1993
User Contributions:
Comment about this article or add new information about this topic:
Wheels of misfortune: car smugglers bruise Hong Kong's insurers
Article Abstract:
Rampant car theft and smuggling in Hong Kong have adversely affected the insurance sector in the colony. Over 2,650 luxury automobiles were taken in 1992, a dramatic 99% increase from 1991. The crimes have forced most insurers to raise premiums and in some instances, deny the insurance application of frequently stolen models. Car owners, on the other hand, are reeling from the escalating premiums with a 19% increase projected in1993.
Publication Name: Far Eastern Economic Review
Subject: Business, international
ISSN: 0014-7591
Year: 1993
User Contributions:
Comment about this article or add new information about this topic:
Rock around the clock: MTV's 24-hour programming targets the young
Article Abstract:
Music Television Asia (MTV) features 24 hours of music videos given free of charge by record firms in return for free air time. MTV's popularity has also given television advertisers a promising medium for reaching young consumers because the programtypifies an assortment of lifestyles. MTV, however, cannot provide concrete figures to support its popularity so advertisers are forced to rely on intuition instead.
Publication Name: Far Eastern Economic Review
Subject: Business, international
ISSN: 0014-7591
Year: 1993
User Contributions:
Comment about this article or add new information about this topic:
- Abstracts: Foster solves the big span problem with pre-cast concrete. How publishers combined refurb with design and build
- Abstracts: Back to business: India's public-sector banks clean up their books
- Abstracts: Duel. Bigger, faster, better ears: the other technopolists. PC plodder: NEC
- Abstracts: Ventilation using earth tubes. The two cultures of lighting. Revolution waits in the wings
- Abstracts: Souring sentiment: riots send shudders through investors. An insurer's dream: but how long must foreign firms in China wait?