`EXPENSIVE BRAND LED TO DECISION'
Article Abstract:
The RPG group, which has decided to sell the Spencer's brand, says that it is perceived as too expensive for a market of middle- class consumers. The brand's main products include jams, tea, aerated waters, cigars, bread, liquor and a range of consumer durables. Spencer & Co has hotels at Bangalore, Ooty and Chennai which are managed by the Taj group. It also has many department stores. It posted a net profit of Rs2.02 crore on a turnover of Rs209 crore in 1997-98. (khr)
Comment:
Decides to sell Spencer's brand because it is perceived as too expensive for a market of middle- class consumers
Publication Name: Economic Times
Subject: Business, international
ISSN: 0013-0389
Year: 1998
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GODREJ & BOYCE TO MAKE FIRE-RESISTANT DOORS
Article Abstract:
The office equipment division of Godrej & Boyce has signed an agreement with the Central Building Research Institute for obtaining the technology for making fire-resistant doors. (rk) (kvr)
Publication Name: Economic Times
Subject: Business, international
ISSN: 0013-0389
Year: 1999
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