Going for Coke
Article Abstract:
Coca-Cola has been investigated by competition authorities in Italy, who have prepared an unpublished report which examines discounts offered to wholesalers that do not stock Pepsi, among other issues. Coke sales have increased in Italy, while Pepsi sales have dropped, so the discounting appears to have been successful. Coke accounts for 80% of Italy's cola market and can bypass wholesalers that do not cooperate since it has a strong distribution network. Coke argues that it is not dominant and claims that water and milk represent competition to Coke sales.
Publication Name: The Economist (UK)
Subject: Business, international
ISSN: 0013-0613
Year: 1999
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America is going soft
Article Abstract:
There is nostalgia for different aspects of the US soft drinks industry such as old regional flavors which disappeared as the major brands came to dominate, soda fountains and soda bottles. A number of museums have been set up, and memorabilia collectors have helped power the nostalgia revival. Niche sodas have been launched, and older brands have been revived. The market is dominated by Pepsi-Cola, Coca-Cola and Seven Up/Dr Pepper, which account for 89% of soda sales.
Publication Name: The Economist (UK)
Subject: Business, international
ISSN: 0013-0613
Year: 1999
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Cut and paste: demergers and acquisitions
Article Abstract:
PepsiCo Inc has separated its fast-food restaurants, such as Pizza Hut and Taco Bell, into a another company, permitting PepsiCo to concentrate on the business it knows best. The spin off is expected to benefit both companies, as well as PepsiCo shareholders.
Publication Name: The Economist (UK)
Subject: Business, international
ISSN: 0013-0613
Year: 1997
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