China's entry to WTO: global marketing issues, impact, and implications for China
Article Abstract:
The article examines the impact of China's acceptance into the World Trade Organization, focusing on the effects of global marketing and 11 specific WTO's trade-related policies on Chinese business.
Publication Name: International Marketing Review
Subject: Business, international
ISSN: 0265-1335
Year: 2004
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Service level agreements: an essential aspect of outsourcing
Article Abstract:
Importance of service level agreements, in insourcing and outsourcing relationships, is examined.
Publication Name: The Service Industries Journal
Subject: Business, international
ISSN: 0264-2069
Year: 2006
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