KWALITY PRODUCTS BARRED FROM BIHAR, BENGAL
Article Abstract:
Hindustan Lever Limited (HLL) is in dispute with HI Dairy and Agro Products Limited (HID) over the control of territories for marketing of Kwality products. The Hajipur court in Bihar has issued an interim order restricting HLL from selling Kwality ice creams in the disputed territories which include West Bengal, Bihar and Rourkela in Orissa. HID has challenged the agreement between Kwality Ice Cream India Limited and HLL over the sale of Kwality brand ice creams to HLL stating that the agreement was signed without taking written consent from HID. HID is a franchisee of HLL. (gs)
Comment:
Is in dispute with Hindustan Lever over the control of territories for marketing of Kwality ice cream products
Publication Name: Economic Times
Subject: Business, international
ISSN: 0013-0389
Year: 1998
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HLL FINDS EASTERN ROUTE TOUGH
Article Abstract:
The proposal of Hindustan Lever Limited (HLL) to market its Kwality Icecreams in the eastern region has meet with impediments. HLL has lost the territories of West Bengal Bihar and Rourkela to its estranged franchisee, HI Dairy and Agro Products Limited. This is after a ruling by the Calcutta High Court. HLL also cannot sell its ice creams in the area under the jurisdiction of the Hajipur Court according to orders by the Patna High Court. The two rivals HLL and HI Dairy have been at war over these territories for the last three years.(uh)
Comment:
Meets impediments with its proposal to market its Kwality Ice creams in the eastern region
Publication Name: Economic Times
Subject: Business, international
ISSN: 0013-0389
Year: 1998
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