Marketing menage a trois
Article Abstract:
With the recent entry of Cialis and Levitra, Viagra is facing two new global competitors in the Canadian market. The past few months have witnessed a fierce marketing war between the three brands.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
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God and marketing
Article Abstract:
Advertisers should take care that they do not hurt the sentiments of anyone. The impact of such advertisements is discussed and also that most of the times these are read and understood wrongly.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2003
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Satisfaction
Article Abstract:
Findings of Longwoods' Ad Trac survey, on client satisfaction with advertising agencies in Canada, are presented.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
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