Regional follows global: strategy mixes in the world automotive industry
Article Abstract:
Research is presented concerning the benefits of regional and global strategy mixes in the automotive industry. The development of regional strategy following the implementation of global strategy is discussed.
Publication Name: European Management Journal
Subject: Business, international
ISSN: 0263-2373
Year: 2000
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Valuing corporate announcements
Article Abstract:
The announcement of financial results by corporate companies and an experimental usage of real options concepts to evaluate these financial announcements are presented.
Publication Name: European Management Journal
Subject: Business, international
ISSN: 0263-2373
Year: 2006
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Using the Internet to enhance global strategy
Article Abstract:
A study on the use of Internet by global companies, its influence on globalization and global strategies and the performance of the company is presented.
Publication Name: European Management Journal
Subject: Business, international
ISSN: 0263-2373
Year: 2005
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