SAMSUNG CASHES IN ON FESTIVE FEVER
Article Abstract:
Samsung India Electronics Limited (SIEL) has introduced a scheme for the promotion of its products on the occasion of Diwali festival. It is called the `Samsung Festive Flash Offer'. This scheme is expected to cost SIEL Rs1.5 crore. SIEL aims to raise the awareness of its brand to 65 percent in 1998. The Diwali scheme is valid up to October 31, 1998. The scheme offers the entire range of Samsung products. SIEL's product portfolio comprises 15 models of televisions, 8 frost-free and 2 direct cool refrigerator models, 4 models of washing machines, 8 models of air-conditioners, 4 models of microwave ovens and 6 models of CD-based audio sets. SIEL is also offering zero percent schemes on select models of colour televisions and exchange of all frost- free models of refrigerators and some models of washing machines in the western and southern regions of India. (uh)
Publication Name: Economic Times
Subject: Business, international
ISSN: 0013-0389
Year: 1998
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JCT ELEC CHARTS OUT PLAN TO STRIKE DEBT-EQUITY BALANCE
Article Abstract:
JCT Electronics (JE) of the MM Thapar group has drawn up a financial restructuring plan, which envisages giving a major equity stake to its Japanese partner, Hitachi. It plans to de- leverage its debt-equity ratio, which is now 2.5:1, with debts of Rs250 crore and equity of Rs100 crore. The foreign private equity funds and Hitachi will invest $50 million to enable JE to have a favourable debt-equity structure of 1:1. Hitachi is expected to bring in $5-10 million, which will raise its stake in JE from 7 percent. The balance - $40 million - will be sourced from 3-4 different international investors or private equity funds. Subsequently, the holding of the Thapars in the issued and paid-up capital of Rs35 crore of JE will come down considerably. (gsh)
Comment:
Draws up financial restructuring plan which envisages giving a major equity stake to its Japanese partner Hitachi
Publication Name: Economic Times
Subject: Business, international
ISSN: 0013-0389
Year: 1998
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GCIL's FILM VENTURE FAILS TO AMUSE SHAREHOLDERS
Article Abstract:
Small shareholders of the Gramaphone Company of India Ltd (GCIL) have protested against the company's entry into film production which has not been successful. They fear that films may cause damage to the prestigious HMV brand. GCIL had recently got back to paying dividends and film production may make the company slip back into the red. GCIL's first production, Badadin, was not successful. Shareholders feel that the company should concentrate on its cassettes and CDs business. (uh)
Publication Name: Economic Times
Subject: Business, international
ISSN: 0013-0389
Year: 1998
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