The impact of telecommunications on decision-making 48th ESOMAR

Article Abstract:

Latest information and communications technology can have a positive impact on the decision-making process, according to Dr Dietrich Botsch, president of the private communications system group, Siemens. This technology has become a key factor in the expansion and survival of national economies and corporations. New telecommunications systems allow companies to react more rapidly to changing market conditions and to obtain latest information about customer requirements.

Telecommunications systems, Corporations, Speeches, lectures and essays, Transcript, Botsch, Dietrich

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A network approach to strategy

Article Abstract:

A decision-making framework for developing strategies in a markets-as-networks context is introduced. The framework, which is illustrated using the case study of a high-voltage equipment supplier to the Swiss electric industry, enables the formulation of strategies along three dimensions, namely, the environment, the organization-environment alignment and the determinants of performance. It consists of three stages, namely, describing, evaluating and interpreting.

Planning of Marketing, Business planning, Strategic planning (Business), Market strategy

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Choices and kernels in bipolar valued digraphs

Article Abstract:

A study uses outranking methods to examine kernels in digraphs with respect to decision making choice.

Belgium

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