Greenfield Online
Article Abstract:
Greenfield Online, a Web-based market research firm based in Wilton, CT, has kept its growing staff motivated and properly rewarded through a formal recognition program supplemented by frequent events that are either planned or impromptu. The company's philosophy is based on the premise that an empowered workforce and a fun workplace contribute to growth. Since 1994, the workforce has more than doubled each year and revenue increased by 25% to 30% each quarter.
Publication Name: Incentive Managing & Marketing Through Motivation
Subject: Business
ISSN: 0019-3364
Year: 2000
User Contributions:
Comment about this article or add new information about this topic:
Variations on a theme
Article Abstract:
Incentive managers looking to reward employees with interesting travel packages need not look farther than Orlando, FL. The city offers memorable theme parties with its kaleidoscope of theme parks and other attractions. Observers say theme parties are in vogue right now as companies get younger and executives get tired of routinary corporate functions. Orlando's theme parks have jumped in on the trend by expanding their offerings to include group functions.
Publication Name: Incentive Managing & Marketing Through Motivation
Subject: Business
ISSN: 0019-3364
Year: 2000
User Contributions:
Comment about this article or add new information about this topic:
A league of their own
Article Abstract:
Women who are successful in their chosen corporate field of expertise are also likely to be successful sportswomen. A 1988 study of 156 Fortune 500 female executives by University of Virginia-Charlottesville Prof Linda Bunker found that 86% of them had been involved in competitive sports as a girl. Title IX of the 1972 Education Act has been widely credited with boosting female participation in sports by 680% between 1972 and 2000. Thus, corporate incentive programs ought to include sporting goods merchandise not only for men but also for women.
Publication Name: Incentive Managing & Marketing Through Motivation
Subject: Business
ISSN: 0019-3364
Year: 2000
User Contributions:
Comment about this article or add new information about this topic:
- Abstracts: In fear of the fall. A weighting game. Virtual speculation
- Abstracts: DIMA offers full day of sessions, roundtables. One step ahead
- Abstracts: President, Digital and Applied Imaging: Willy Shih. Canon Inc. Imaging appliances on the horizon
- Abstracts: Lighting customers' fires. Smooth operators. Million dollar madness