LEAP display unveiled at Tower Records
Article Abstract:
LEAP Energy and Power Corp has introduced a new line of alkaline batteries that does not use mercury and guaranteed to offer excellent performance in high-drain and consumer electronic devices. The Toronto-based company packaged the batteries in transparent cylinders made from recyclable materials instead of wasteful blister packaging. The batteries were unveiled at Tower Records, sold from an innovative display unit, that converts traditional shelf space into a high-impact retail solutions.
Publication Name: Creative
Subject: Business
ISSN: 0737-5883
Year: 2000
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Fossil launches apparel collection
Article Abstract:
Fossil Inc has launched its own collection of apparel and jeans under the same brand as its accessories. The apparel will be introduced on its Web site and on the 12 new stand-alone retail stores that Fossil plans to open across the US. These stores will be bigger than the 17 accessories stores that Fossil currently operates. Each of the 12 new stores will sell 70% apparel and 30% accessories and will feature products designed exclusively for Fossil.
Publication Name: Creative
Subject: Business
ISSN: 0737-5883
Year: 2000
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Energizer e2 battery introduced
Article Abstract:
Energizer has introduced its first super premium battery, called Energizer e2, with the support of about 25,000 semi-permanent displays that were placed throughout the US. Combining battery users' requirements with advanced technology and consumer friendly features, Energizer e2 employs a unique form of titanium compound and new cell construction to unlock additional power that gives the product longer life.
Publication Name: Creative
Subject: Business
ISSN: 0737-5883
Year: 2000
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