Promotion reaches children, backed by local presentations

Article Abstract:

The Liverpool Daily Post and Echo newspaper used cute cartoon characters as well as eye-catching colors in a campaign aimed at presenting the dangers of drug addiction to children in North Wales, UK. The campaign, which received the support of the country's Drugs Czar Keith Hellawell, included talk and presentation sessions that were conducted at all primary schools in North Wales by a combined team from The Daily Post and the regional police force.

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Globe expands business coverage with two new special sections

Article Abstract:

The Boston Globe has added two special sections about personal finance and technology in Feb 2000. The 'Money Matters' section appears in the Boston Sunday Globe and features financial columnist Kenneth Hooker and the column 'Money Makeover,' which focuses on techniques to improve a person's financial situation. The 'Technology and Innovation' section runs every Monday and reports on high-technology trends, companies and events.

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