Publicity pecking order
Article Abstract:
Suggestions to select precise publicity vehicle are presented with reference to Jeff Winke's new book PR Idea Book: 50 Proven Tools that Really Work.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2006
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Lobbying do's and dont's
Article Abstract:
The increasing role of lobbying in various fields and some tips on do's and dont's in lobbying process are discussed.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2005
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Searching for a mission
Article Abstract:
The role and importance of a corporate mission statement in an organization is discussed.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2005
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Comment about this article or add new information about this topic:
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