TV still dominates media space

Article Abstract:

According to a survey conducted by Ball St. UniversityEs Center for Media Design, televisions are still dominating in an age of media multi tasking. The relevant details regarding the survey on the time spent by the Americans on watching TV are discussed.

Television broadcasting, Surveys, Television viewers

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VNR producers see life beyond newsroom

Article Abstract:

Video news release (VNR) is no longer the dependable vehicle as they used to be and has merely become a matter of numbers. Some other video options to the VNR like sponsored programming, in-flight videos and such others, are discussed.

Forecasts, trends, outlooks, Forecasts and trends, Market trend/market analysis

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Get media relationship input early in planning process

Article Abstract:

Video firms that include experienced media relations pros early in the production process have a better chance of earning positive TV coverage for their video news releases. The ideal process for the same is discussed.

Television audience ratings

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