Video commentary: Defending the indefensible
Article Abstract:
Video news releases (VNRs) generally document on camera what happened at a non-controversial event. It is held that the producers of VNRs have no control over whether their VNR gets on the air and its usage, if aired, as exclusively the news professionals make these decisions.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2004
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Comment about this article or add new information about this topic:
Video commentary: Defending the indefensible
Article Abstract:
Video news releases (VNRs) generally document on camera what happened at a non-controversial event. It is held that the producers of VNRs have no control over whether their VNR gets on the air and its usage, if aired, as exclusively the news professionals make these decisions.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2004
User Contributions:
Comment about this article or add new information about this topic:
Video pros tackle war, terror jitters
Article Abstract:
The author presents information on how to get publicity and handle company public relations when the majority of news coverage is on the war in Iraq.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2003
User Contributions:
Comment about this article or add new information about this topic:
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