Brand consideration should drive e-mail practices
Article Abstract:
Implications of e-mail practices of marketing companies, on its brand image are discussed. Best practices to be followed, with due consideration of brand image, are also detailed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Management dynamics, Advertising, Management, Marketing industry, Company business management, Brand image
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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How to design your e-mail copy to maximize response
Article Abstract:
Suggestions to e-mail marketers for designing e-mails are presented.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Email marketing
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
Click fraud: media myth or marketing menace?
Article Abstract:
The causes of internet fraud in paid search engines are discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Usage, Causes of, Internet/Web search services, Search engines, Internet search software, Internet/Web search service, Internet fraud, Text search and retrieval software
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
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Subjects list: Methods, United States, Electronic mail systems, E-mail, Email
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