Bridal Guide offers something extra to keep readers engaged
Article Abstract:
The tactics used by the Bridal Guide, a bimonthly magazine, to survive in market are summarized. The supplement included in magazine that covers various issues like honeymooning, destination weddings and other interesting issues is the reason for the success of the magazine.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
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DM author Richard Hodgson dies
Article Abstract:
Career and personal profile of Richard Hodgson, a veteran in direct marketing and author of several books on marketing communications, is presented.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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What's wrong with the e-mail picture?
Article Abstract:
The effective usage of images in e-mail marketing campaigns is discussed.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2007
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