Direct mail from MCS is spellbinding
Article Abstract:
The direct mail push designed by Dragon Direct Marketing Inc. for database company Mail Computer Services is spellbinding and has received magnificent response.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
User Contributions:
Comment about this article or add new information about this topic:
Cell phone is ingredient in subway loyalty effort
Article Abstract:
Subway franchisees with the help of MobileLime campaign offered a mobile phone loyalty program. Offers of this program such as periodic coupons are presented.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
- Abstracts: New direct mail tech solves old issues. Watch what you ask your customers. Cross-border marketing with EU data protection directive
- Abstracts: Distributed e - mails raise eyebrows. Winning copy needs deep research
- Abstracts: Avoid direct mail disasters: reaching your target market. Segment prospects before conversion. Make co-ops work to industry advantage
- Abstracts: Levin calls for anti-deceptive mailing act. USPS, unions extend contract talks to Nov. 30. Mediation board calls recess in talks between UPS and pilots
- Abstracts: HSBC swings for golfers in Big Apple. Study: don't ignore financial searchers. ZenithOptimidia goes multicultural