E-mail campaign speeds sales of upscale condo
Article Abstract:
Portland based real estate firm Realty Trust Group has sold 100 million dollars worth condominium projects by using an effective email marketing campaign. A focus on this marketing campaign is presented.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
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Quris: e-mailers don't send what consumers want
Article Abstract:
According to a survey on e-mail marketing, there is a gap in what customers ask for and what the e-mailers send to them.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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Mercedes mailers outpace Web effort
Article Abstract:
Mercedes Benz's direct mailing sweepstakes campaign receives a much stronger response than its online campaign.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
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- Abstracts: USPS campaign to boast cycler Lance Armstrong. Mailers question impact of no Saturday mail. New USPS campaign will target Standard-A mailers
- Abstracts: USPS direct mail campaign targets small businesses. Dilbert, Cathy give USPS a hand with effort. USPS highlights customer successes
- Abstracts: E-mail ad service gives look, feel of print magazines. E-mails lift customer service for Aspen reservations firm
- Abstracts: Campaign promotes new FaxSav service. GM customer reps go along for the ride