M & A activity is up for first half of e04

Article Abstract:

Petsky Prunier, an investment-banking firm announced $ 14.1 billion worth deals in mergers & acquisitions. Marketing services that include 111 transactions, marketing technology giving 105 transactions and Direct Marketers accounting for 59 transactions, provided these.

Financial Services, Finance and Insurance, DEPOSITORY INSTITUTIONS, Economic aspects, Financial services industry

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Fellow e-mailers urged to adopt authentication before the holidays

Article Abstract:

The need for adopting Sender ID/Sender Policy Framework authentication protocol for outbound and incoming of marketing e-mails, by the e-mail industry before the start of Christmas, are discussed.

Product standards, safety, & recalls, Computer and Data Processing Services, Standards, Usage, Computer services industry, Information technology services industry, Access control, Authentication, Authentication (Identity), Internet marketing

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New strategic plan for DMA

Article Abstract:

The Direct Marketing Association strategies and plans for 2005 outlining the goals of the organization that will be instrumental in DMA policy decisions are discussed.

Strategy & planning, Planning, Company business planning, Direct Marketing Association, Aims and objectives, 2005 AD

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