Saleoutlet's circulars target members

Article Abstract:

Saleoutlet.com, a World Wide Web-based outlet store, has used electronic mail circulars to inform its customers of sales as part of the redesign of the firm's Web site. For each sale made by a vendor on Saleoutlet's Web site, the firm gets a 10% commission. On the part of the vendors, Saleoutlet gives them the opportunity to rent its house list consisting of 75,000 names. Visitors to the Web site can choose from 100 vendors and search for a specific item, with the matching category and price, under one database.

Nonstore Retailers, Saleoutlet.com Inc.

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Halloween's a treat for cataloger

Article Abstract:

New York, NY-based iParty Corp considers Halloween to be its biggest opportunity and selling season with the winter holiday season coming in second place only. The party supply cataloger, which operates an e- commerce site, called iParty.com, sells party-related goods for children's and adults' parties. It has already rolled out its print catalog for summer and is already planning on starting its Halloween catalog.

Video Retailing Service, All Other Information Services, Home shopping, iParty Corp.

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Stonewall Kitchen stresses retention

Article Abstract:

Stonewall Kitchen has begun a five-phase upgrade to turn its Web site into an all-purpose resource for cooks that is expected to increase customer retention. The upgrade, which is scheduled to take five months, will include instant messaging, a recipe share program and an expanded culinary glossary. In Jan 2001, the York, ME-based specialty food retailer and wholesaler sent e-mails to 6,500 addresses to announce the relaunch of its site.

Food and Beverage Stores, Food Stores, Stonewall Kitchen Ltd. (York, Maine)

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