State, fed postal laws hit sweepstakes

Article Abstract:

The enactment of the Deceptive Mail Prevention and Enforcement Act will have the greatest impact on advertisers and marketers who use contests and sweepstakes in their marketing campaigns. The provisions of the act specify mandatory disclosure requirements for promotions involving sweepstakes, the use of clear language and the prohibition of seals, insignias or terms related to any government agency. The act was implemented following a public clamor against deceptive mail promotions.

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The hazards of charitable fundraising

Article Abstract:

This article discusses the laws regarding fund raising in the light of the September 11 terrorist attacks. The author advises marketers that they need to disclose the amount they are donating to a charitable organization and that they should have a contract with the charity.

Public affairs, Religious, Grantmaking, Civic, Professional, and Similar Organizations, Direct Marketing Services, Direct Mail Advertising, Nonprofit Institutions, Social Cause Advocacy, Direct mail advertising services, Brief Article, Direct marketing, Nonprofit organizations

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NY renews sweepstakes enforcement

Article Abstract:

The New York state's enforcement activity has reduced the usage of sweepstakes as a promotional tool by many companies. But the law is being renewed and some changes are in the pipeline. The regulations regarding sweepstakes are discussed.

Legal issues & crime, Government regulation, New York, Legal/Government Regulation, Laws, regulations and rules, Sweepstakes

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