Response grows as direct sales take root for Garden Botanika

Article Abstract:

Natural toiletries seller, Garden Botaninka's shift to direct marketing receives a strong response.

Direct Sales-Toiletries, Toiletries industry, Garden Botanika Inc., GBOT

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Cataloger adds book to boost sales

Article Abstract:

Send America, the wholly-owned subsidiary of The Vermont Teddy Bear Co., has reached beyond the Internet as its only sales channel with the introduction of a catalog in time for the 2001 holiday season.

All Other Publishers, Vermont, Print Media, Catalogs & Directories, Miscellaneous publishing, Directories, Vermont Teddy Bear Company Inc., BEAR, Send America

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Lender unleashes mailing on dealers

Article Abstract:

Falcon Financial is a lender that provides auto dealership with financing to expand via acquisition. It came up with the theme of a dog and a red leash to promote its direct mail campaign.

Financial Services, Finance and Insurance, DEPOSITORY INSTITUTIONS, Services information, Direct Marketing Services, Direct Mail Advertising, Direct Mail Advertising Svcs, Direct mail advertising services, Direct Sales Organizations, Evaluation, Financial services industry, Services, Marketing, Company marketing practices, Direct-mail advertising, Falcon Financial L.L.C.

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