Study: marketers curious about blogs, but not spending
Article Abstract:
According to recent study conducted by Forrester Research, the worldwide business organizations will spend about 26million dollars on Internet marketing by 2010. The study also expressed optimism over the usage of internet blogs as new marketing tool.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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Ad exchanges bid to open the market
Article Abstract:
Internet advertisers and publishers' open marketplace 'Right Media Exchange' has increased to 12.5million dollars in 2005 compared to 3million in 2004. This media exchange serves 11,000 publishers and advertisers in America.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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Study: internet dominates media use
Article Abstract:
Findings of a research on usage of internet media in New York, " A Day in the Life: an Ethnographic Study of Media Consumption" , conducted by Online Publishers Association are discussed.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
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