Small DMers can profile customers, too
Article Abstract:
New online tools of prospective marketing models and customer profiling for small to medium businesses are analyzed.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
User Contributions:
Comment about this article or add new information about this topic:
Pet supply merchants cuddle up to web
Article Abstract:
Application of internet marketing by businessmen involved in pet supply to improve sales is discussed.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
Broadband forces rethinking of analytics, direct mail
Article Abstract:
The need for online marketers to change their strategy in the new era of broadband usage is discussed.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
- Abstracts: NWF targets upsells with customer data. Chief Supply fires up sales with online newsletters. Agent training spurs loans for GECU
- Abstracts: NCDM focuses on the customer. The 5 steps of the motivating sequence
- Abstracts: Small biz gets blunt advice on search. Customer steer design process at GGBailey.com. DoubleClick's Bruner: Internet marketing has come of age
- Abstracts: Google formally unveils desktop search feature. Iron post debuts tool to check email, web reputations
- Abstracts: Is e-mail deliverability overrated? Turn traffic into customer relationships. Integration of e-mail with other channels needs work