Clothes Washing Detergents and Laundry Aids
Article Abstract:
Market research shows that the US clothes washing detergent and fabric conditioner manufacturers Lever Brothers Co. and Procter and Gamble Co. each sell more branded products than any other manufacturer in the sector. Lever Brothers Co. occupies 35% market share in conditioner products. The automatic washing powder sector is unlikely to grow because most people already own automatic washing machines. Low sales in 1996 occurred due to dramatic cutbacks in advertising.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 1998
User Contributions:
Comment about this article or add new information about this topic:
Smoking cessation aids
Article Abstract:
Smoking cessation product sales will value around 40 million pounds sterling in 1998. Smokers in the United Kingdom are encouraged to give up smoking for health and social reasons. Four out of ten smokers attempting to crack the habit use nicotine replacement products. Nicotine gum is a popular product, occupying 55% of the market sector. Nicotine inhalator and nicotine patches are also popular.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 1998
User Contributions:
Comment about this article or add new information about this topic:
Hairstyling aids
Article Abstract:
Market research shows that fashion trends in the 1990s have impacted hair styling product sales. Haircare styling product sales valuing 218 million pounds sterling were achieved in 1996. Hair product manufacturers have been stressing the importance of healthy hair in nationwide advertising campaigns. Hair mousses and sprays are popular products with women aged 45 and over.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 1998
User Contributions:
Comment about this article or add new information about this topic:
- Abstracts: Floating Currencies and Choppy Trade. Floating Joke?
- Abstracts: Import competition, government subsidies, and trade with developing countries. The evolution and goals of lending to developing countries by the Bank for International Settlements
- Abstracts: Men's ties and accessories. Innovation by listening carefully to customers
- Abstracts: Competitivity in auction markets: an experimental and theoretical investigatioin. Risk-return measures of hedging effectiveness: the case of multiple cash andfutures markets
- Abstracts: A sea of change. Vital elements in a burgeoning market