Pasta and pasta-based meals

Article Abstract:

Growth in the UK market for dry pasta is slight. Household penetration is 75%, so manufacturers would have to persuade consumers to use more pasta. However, the only major brand in the UK is Nestle's Buitoni so significant investment in advertising appears unlikely. Potential for growth in the fresh pasta market, however, is very high. Some experts believe the value of sales could exceed that of dry pasta by 2003, but, again, there is only one significant brand, Pasta Reale. Pasta-based ready meals made up 61% of the value of the pasta market in 1997. The growing number of pasta restaurants looks set to drive the chilled meal sector.

Industry Overview, Analysis

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Italian foods

Article Abstract:

The UK market for Italian foods has been boosted by a general rise in consumer spending on food and by a growing interest in healthy eating. Italian foods are particularly popular among AB households. Dry pasta represents the largest sector of the Italian foods market, but the market for olive oil has expanded considerably, doubling in value between 1993 and 1998. The market for Italian foods is set to expand by 15% in real terms in the period to 2003.

Fats and Oils Refining and Blending, Cheese, natural and processed, Cheese Manufacturing, Edible fats and oils, not elsewhere classified, Pressed Olive Oil, Italian Cheeses, Food industry, Olive oil, Parmesan cheese, Mozzarella cheese

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Pasta and pasta-based meals

Article Abstract:

An overview of the food industry in the United Kingdom is presented, with focus on pasta products. It is emphasized that consumers find pasta to be a healthy food, suitable to their busy life style. It is concluded that the pasta industry is seeing constant profit growth.

Statistics

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