Customers are happy, but how loyal are they?
Article Abstract:
Customers of electric utilities are basically happy with the quality of service they receive according to a survey sponsored by utilities and done by Reichman-Karten-Sword Inc. Cost, quality and reliability were some factors considered by consumers.
Publication Name: Electrical World
Subject: Electronics and electrical industries
ISSN: 0013-4457
Year: 1993
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Utility marketers examine 'Great Expectations.'
Article Abstract:
Customer Relations, Conservation & Energy Management Conference.
Publication Name: Electrical World
Subject: Electronics and electrical industries
ISSN: 0013-4457
Year: 1981
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Guide to customer-acceptance studies
Article Abstract:
18 customer attitude studies analyzed.
Publication Name: Electrical World
Subject: Electronics and electrical industries
ISSN: 0013-4457
Year: 1981
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