From IT to CE: BenQ bring it together
Article Abstract:
Taiwan-based BenQ is all set to create waves in the US consumer electronic (CE) market. With its roots in the Information Technology (IT) company Acer, BenQ's products mark the success of IT's application in CE.
Publication Name: Dealerscope
Subject: Electronics and electrical industries
ISSN: 1534-4711
Year: 2003
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Attitudes from the editor & publisher
Article Abstract:
The various strategies to attract young consumers to consumer electronics are discussed. The new marketing media being used by the consumer electronics industry is also discussed.
Publication Name: Dealerscope
Subject: Electronics and electrical industries
ISSN: 1534-4711
Year: 2005
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Mission: HomeTech Dubai
Article Abstract:
The trends of the public participation in HomeTech, the exhibition of electronic equipment held in Dubai, are described.
Publication Name: Dealerscope
Subject: Electronics and electrical industries
ISSN: 1534-4711
Year: 2007
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