Jeannette Howe
Article Abstract:
Jeannette Howe is the executive director for Specialty Electronics Nationwide, a division of the Nationwide Marketing Group. Although Howe wasn't initially attracted to retail, her job at Tweeter as store manager has jumpstarted her career. Her views on the consumer electronics industry, as well as personal insights on various things, are given.
Publication Name: Dealerscope
Subject: Electronics and electrical industries
ISSN: 1534-4711
Year: 2007
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Picking its battles
Article Abstract:
Manufacturer Coby Electronics is focusing in marketing its small LCDs, MP3 players and portable DVDs and is avoiding the battle among TV makers. N iches such as digital photoframes are where Coby invests in, and the company will introduce several new products in at the 2008 Consumer Electronics Show. The company's profile is also given.
Publication Name: Dealerscope
Subject: Electronics and electrical industries
ISSN: 1534-4711
Year: 2007
User Contributions:
Comment about this article or add new information about this topic:
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