New year reflections

Article Abstract:

The U.S. consumer electronics industry in 2007 saw manufacturers and dealers focusing on high margin/limited distribution products, with shifts in how design and lifestyle integration are approached. Retailers also focused on profitable categories and services, as well as mergers and acquisitions. Notable companies that reflect these changes are also mentioned.

Editorial, Forecasts and trends, Market trend/market analysis, 2007 AD

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Sales associates hold the key to success

Article Abstract:

The Consumer Electronics Association reported that in 2006 consumers on the average spent $62 for related electronics accessories, but 82% usually buy them after buying the primary device and at a different location. Sales associates should focus on including accessories with every major product. Other tips for selling accessories are given.

Electrical & Electronic Equip, Electrical Equipment, Appliance, and Component Manufacturing, Marketing procedures, Reports, Marketing, Column, Company marketing practices, Electronic equipment and supplies, Electronic equipment, Consumer Electronics Association

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Staying ahead

Article Abstract:

The trends of consumer electronics market are discussed. The behavior of consumer during purchase of consumer electronics is also presented.

Consumer Behavior, Analysis, Consumer behaviour

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